A potted history of Malcolm Bennett.

Tony and Marc are a seasoned creative team who first worked together when TBWA was producing its most iconic and award-winning work.

Tony as the Creative Director producing the multiple award-winning Nike Parklife and Marc being the concept creator of the famous Playstation ‘Shapes’ campaign.

They have both since been ECD’s and travelled far and wide working on the World’s most influential brands producing stand out creative work that has driven outstanding results.

They formed Malcolm Bennett back in 2018, a singular character that embodies the best of them both, and their experience and conceptual strength has been utilised and appreciated by brands and charities both big and small.

They have worked across multiple platforms and all media channels from TV to activations and viral videos to digital OOH.

The mantra they live by is ‘the idea is everything’ and craft is what makes it shine with purposeful writing and distinctive art direction.

Oh, and they are willing to muck in at all levels of the process, collaborating with clients and agencies alike for the best possible results, which is the most important point of all.